Japan Activations
Australian Wine: Tokyo Trade Tasting 2022
ABOUT: Austrade Japan and Wine Australia invite Australian wine exporters to participate in this face-to-face tasting event for Japan's most influential wine trade and media.
This tasting showcase will be open to existing wineries in market via representation at the event by their importer or agent, and will culminate in networking drinks for participating importers and delegates. The event will be held at Happo-en on 11th October 2022.
Wineries must be represented at the event by their importer. Importers to nominate SKUs to be showcased.
Additional details available on the Wine Australia WEB PAGE.
OBJECTIVES: Support WA producers to be a part of this Australian promotion to increase brand awareness and sales opportunities to a targeted Japanese trade audience.
AUDIENCE: Approximately 400 trade and media guests aniticipated.
ELIGIBILITY: Participation is open to wine producers already in market, with specifics as follows:
Participation open to wine producers as well as agents, distributors or exporters, and importers working directly with the winery/ies.Winery brands only (no private labels, bulk wines, export-only labels, OEM etc.
Brands must demonstrate existing sales in the Australian domestic market.
At least one wine from each brand to be showcased has received 90 points and above from a widely recognised and reputable third party.
Participation may be subject to a maximum number of tables. Wine Australia will represent its stakeholders fairly and endeavour to meet all space requests.
Participation is at the discretion of Wine Australia.
Winery brands only (no private labels, bulk wines, export-only labels, OEM etc.
Brands must demonstrate existing sales in the Australian domestic market.
At least one wine from each brand to be showcased has received 90 points and above from a widely recognised and reputable third party.
Participation may be subject to a maximum number of tables. Wine Australia will represent its stakeholders fairly and endeavour to meet all space requests.
Participation is at the discretion of Wine Australia.
COST TO PARTICIPATE: Cost to participate is $700 per winery, however WA WINES TO THE WORLD, in conjunction with the WA Govt Tokyo Office, is offering all WA producers a minimum 55% discount (or $385 subsidy). Additional support may be available subject to final numbers. The net maximum cost to producers is therefore $315 +GST (up to 5 SKUs may be shown).
TIMING: Tuesday 11th October 2022.