Global activations
Support for Producer Groups (domestic & export) 2025/26
ABOUT: This program enables WA producer groups to put forward their applications for collaborative domestic and export activations, which they intend to coordinate directly, for funding support through WA WINES TO THE WORLD.
WA WINES TO THE WORLD will provide funding support of up to 40% of total project cost, although projects that contribute more than 60% funding from industry and/or other contributors will be viewed favourably. Applications must be submitted by the intended lead organisation.
Minimum support for 2025/26 is $5,000
Maximum support for 2025/26 is $25,000
OBJECTIVES: Provide support for a broad range of collaborative projects in export and domestic markets that contribute to the overall program KPI's:
Grow WA wine domestic/export sales volume
Grow WA wine domestic/export sales value
Grow the number of WA producers in domestic/export markets
ELIGIBILITY: Collaborative producer groups may apply - these groups may be led by wine producers, wine exporters, in-market distributors or government agencies/representatives. Projects may be focused on new-to-market activities or on promoting wines that are already in distribution. Wines must be from Western Australian GIs.
HOW TO PARTICIPATE: Applicants need to provide a detailed submission with itemised budget for review using the application form provided. Note that submissions will be reviewed on a competitive basis, subject to a budget pool and in the context of the total 2025/26 program composition.
COST TO PARTICIPATE: Cost is subject to total project cost and funds contribution breakdown proposed by applicant (note min/max support available above).
TIMING: Programs with expenditure taking place in the 2025-26FY are eligible for support.
Submissions close 22nd August, 2025