3. Market research

Online Tools

  • NEW: USA Wine Market Tool

    Australian Grape and Wine have created a tool that enables producers to look at the USA as not a single wine market, but rather 51 market opportunities that require a unique and significant effort for sales penetration, distribution and consumer support. Access it here.

  • Market Explorer & Export Dashboard

    Wine Australia’s tools to explore data on markets, imports and exports from Australia. Simple and powerful, they put market research into your hands.

    Access via Interactive Insights here.

  • Market guides

    Wine Australia's extensive and detailed market guides cover the wine market, competitors, trends, taxation, labelling laws, market structure and more.

    Access Wine Australia’s Export Market Guides and Market Bulletins here.

  • Tariffs

    Free Trade Agreements & Tariffs

    Wine Australia has developed an information pack about Australian free trade agreements (FTAs) and their impact on tariffs on Australian wine.

    For the most up to date information click here to go to Wine Australia’s web page.

  • Market insights

    Wine Australia’s Market Insights team provides a range of resources and can also provide tailored support to and customised insights for individual producers.

    Go to this link, call (08) 8228 2000 or email info@wineaustralia.com.

  • Wine Australia 'Ask an Analyst'

    Wineries or exporters seeking tailored market insights for their business can book an online meeting or training session with one of Wine Australia's senior analysts. Book here to learn how to use a range of data sources to identify market opportunities and assist business decision-making.

  • FTA portal

    The Federal Department of Foreign Affairs and Trade (DFAT) have developed a free trade agreement tool, which you can use to look up the detail of Australia’s FTAs.

    Access the FTA tool here.

    Instructions on how to use the tool can be found here.

    More about FTA’s can be found here.

  • Market profiles

    Austrade’s market profiles include economy, business practices, opportunities for a range of export markets. Search by market or industry sector, with a range of countries having wine-specific information.

    Access Austrade’s market profiles here.

  • Guide to exporting

    Austrade’s guide to exporting can be found here.

    Additionally, the Austrade guide to online exporting can be found here and a range of market-specific eCommerce Guides can be found here.

  • Find export markets tool

    The Austrade find export markets tool takes you through a market selection process. It can be found here.

Market Explorer Tutorials

 

Learn how to use 'Market Explorer' - Wine Australia's interactive online learning tool for exporters seeking the latest export market data.

Learn how to use 'Market Explorer' to explore premium markets.

In this video, learn how to use Market Explorer to identify new market opportunities.

Previous
Previous

2. Getting ready

Next
Next

4. Export planning